ACE MUSICIAN RAGHU DIXIT TO LIGHT SOME SPARK THIS WORLD MUSIC DAY ON BIG CBS SPARK
Category : Entertainment on June 19, 2012
BIG CBS SPARK, the ultimate music destination brings to you the inimitable singer, Raghu Dixit this World Music Day to take you through a tour of his favorite music through a play-list personally picked by him! The Channel known to offer audiences music from across genres, innovates once again to
ensure the youth get the music of their choice from the musician they adore. The scientist-turned-singer-songwriter who also has multi-lingual folk music band has earned a reputation of delivering to audiences both in India and globally, music which is an amalgamation of Indian ethnic music and styles from different parts of the world.
With a humongous fan following, Raghu Dixit, in a first ever will take over BIG CBS SPARK's play-list for the day with his favorite songs. The playlist will contain a mélange of soft and highly energetic songs, from across genres, which promise to click with audiences. Raghu will also share interesting anecdotes of his journey with music along with sharing his views on his favorite tracks and artists.
BIG CBS SPARK couldn't have found anyone more befitting to takes audiences through the musical treat than the man who has demonstrated a spectacular rise including his recent performance for the Queen of England. His potent mix of folk, blues, rock, Sufi, funk, reggae, bhangra and Latin ensures he truly lights a SPARK with his audiences.
Speaking on the occasion, company spokesperson said, 'Raghu Dixit's music is a true representation of today's India and as the ultimate music destination targeted largely at the youth, there could be no one more perfect to celebrate music on the channel on World Music Day. Having been referred to as India's biggest cultural export of recent times, we are confident that this innovation will light a spark with our audiences.'
Raghu Dixit Special on World Music Day is in sync with Reliance Broadcast Network's recent campaign called ‘Choose Your Set-Top-Box Wisely'. The campaign has been designed to increase awareness and empower consumers with adequate information to make the right choice when choosing their set top boxes, while enabling operators to build their brand equity. Reliance Broadcast Network has seven robust and well crafted channels and is ready to benefit from the digital wave.
Here's to celebrating music on India's ultimate music destination, BIG CBS SPARK. Don't forget to tune in, all day, June 21, 2012